An edition of Winning elections
(2003)
Winning elections
political campaign management, strategy & tactics
by Ron Faucheux
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Political campaigns, Campaign managementPlaces
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| Edition | Availability |
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1
Winning elections: political campaign management, strategy & tactics
2003, M. Evans and Co., M. Evans and Company, Inc.
in English
1590770269 9781590770269
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Book Details
Table of Contents
Campaign planning and strategy
Campaign database management
Polling and survey research
Opposition research
Targeting
Fundraising
Campaign management and administration
Direct mail
Television and radio advertising and production
Print materials and ads
Candidate preparation and presentation
Dealing with the news media
Grassroots campaigning and volunteer recruitment
Telephone contact
Campaigning on the Internet
Get out the vote
Advice from the campaign doctor.
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| February 19, 2019 | Created by MARC Bot | import existing book |