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Responding to the challenge: health care marketing comes of age
1986, Academy for Health Services Marketing, American Marketing Assn.
in English
0877571813 9780877571810
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Edition Notes
Includes bibliographies.
Papers presented at the 6th Annual Symposium on Health Services Marketing, held Mar. 2-5, 1986, in Atlanta, and sponsored by the Association's Academy for Health Services Marketing.
"A proceedings"--Cover.
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Feedback?March 11, 2019 | Created by MARC Bot | import existing book |