An edition of The Services challenge
(1987)
The Services challenge
integrating for competitive advantage
by John A. Czepiel, James Shanahan, Carole Congram, and John Czepiel
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Marketing, Service industries, Congresses| Edition | Availability |
|---|---|
1
The Services challenge: integrating for competitive advantage
1987, American Marketing Association
in English
0877571880 9780877571889
|
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Libraries near you:
WorldCat
|
2
The Services Challenge: Integrating for Competitive Advantage (Proceeding Series/American Marketing Association)
May 1987, Amer Marketing Assn
Paperback
in English
0877571880 9780877571889
|
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Libraries near you:
WorldCat
|
Book Details
Edition Notes
Includes bibliographies.
Papers presented at the 5th Annual services marketing conference held in Boston, Mass., Sept. 7-10, 1986.
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| November 6, 2020 | Edited by MARC Bot | import existing book |
| July 30, 2019 | Edited by MARC Bot | associate edition with work OL19193876W |
| March 11, 2019 | Created by MARC Bot | import existing book |