An edition of Thoughts on design (2014)

Thoughts on design

New edition.
  • 4.0 (2 ratings) ·
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Thoughts on design
Paul Rand, Paul Rand
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  • 4.0 (2 ratings) ·
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Last edited by MARC Bot
August 8, 2024 | History
An edition of Thoughts on design (2014)

Thoughts on design

New edition.
  • 4.0 (2 ratings) ·
  • 2 Want to read
  • 2 Have read

One of the seminal texts of graphic design, Paul Rand's Thoughts on Design is now available for the first time since the 1970s. Writing at the height of his career, Rand articulated in his slender volume the pioneering vision that all design should seamlessly integrate form and function. This facsimile edition preserves Rand's original 1947 essay with the adjustments he made to its text and imagery for a revised printing in 1970, and adds only an informative and inspiring new foreword by design luminary Michael Bierut. As relevant today as it was when first published, this classic treatise is an indispensable addition to the library of every designer.

Publish Date
Publisher
Chronicle Books
Language
English
Pages
95

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Edition Availability
Cover of: Thoughts on design
Thoughts on design
2014, Chronicle Books
in English - New edition.

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Book Details


Table of Contents

The beautiful and the useful
The designer's problem
The symbol in advertising
Versatility of the symbol
The role of humor
Imagination and the image
Reader participation
Yesterday and today
Typographic form and expression.

Edition Notes

"Original edition published by Wittenborn Schultz, New York, 1947. Third edition published by Studio Vista, London, 1970."

Includes bibliographical references.

Copyright Date
1947

Classifications

Dewey Decimal Class
745.4
Library of Congress
NC997 .R3 2014, NC997

The Physical Object

Pagination
95 pages
Number of pages
95

ID Numbers

Open Library
OL27168326M
ISBN 10
081187544X
ISBN 13
9780811875448
LCCN
2014035327
OCLC/WorldCat
868039464

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History

Download catalog record: RDF / JSON
August 8, 2024 Edited by MARC Bot import existing book
December 20, 2023 Edited by ImportBot import existing book
July 18, 2019 Created by MARC Bot import new book