An edition of Strategic Marketing Management (1995)

Strategic marketing management

planning and control, analysis and decision

by Paul Fifield

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November 21, 2020 | History

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An edition of Strategic Marketing Management (1995)

Strategic marketing management

planning and control, analysis and decision

by Paul Fifield

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Publish Date

1995

Publisher

Butterworth-Heinemann

Language

English

Pages

317

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Previews available in: English

Edition	Availability
1 Strategic marketing management: planning and control, analysis and decision 1995, Butterworth-Heinemann in English 0750619902 9780750619905	aaaa Borrow Listen

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Book Details

Edition Notes

Includes index
'Published on behalf of the Chartered Institute of Marketing.'
'Diploma syllabus'

Published in: Oxford, Boston
Series: The CIM workbook series., The marketing series., Marketing series (London, England)

Classifications

Dewey Decimal Class: 658.8
Library of Congress: HF5415.13 .F548 1995

The Physical Object

Pagination: xvii, 317 p. :
Number of pages: 317

ID Numbers

Open Library: OL895574M
Internet Archive: strategicmarketi0000fifi_s2s2
ISBN 10: 0750619902
LCCN: 95186741
OCLC/WorldCat: 32896289
Goodreads: 3704007

Source records

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Library of Congress MARC record
Internet Archive item record
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Created May 11, 2020
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November 21, 2020	Edited by MARC Bot	import existing book
May 11, 2020	Created by ImportBot	import existing book

Strategic marketing management

planning and control, analysis and decision

by Paul Fifield