An edition of Foundations of marketing (2007)

Foundations of Marketing

2Rev Ed edition

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Cover of: Foundations of Marketing by David Jobber, John Fahy, David Jobber, John Fahy
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Last edited by ImportBot
June 25, 2020 | History
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An edition of Foundations of marketing (2007)

Foundations of Marketing

2Rev Ed edition

by and

  • 1 Want to read

This text begins by introducing basic concepts from the ground up, such as the marketing environment, customer behaviour and segmentation and positioning.

Publish Date
Publisher
McGraw-Hill Publishing Co.
Language
English
Pages
384

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Previews available in: English

Subjects

Marketing, Marketingmix
Edition Availability
Cover of: Foundations of Marketing
Foundations of Marketing
December 17, 2007, McGraw-Hill Publishing Co.
Paperback in English - 2Rev Ed edition

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Book Details

Classifications

Library of Congress
HF5415

The Physical Object

Format
Paperback
Number of pages
384
Dimensions
10.2 x 7.6 x 0.8 inches
Weight
1.8 pounds

Edition Identifiers

Open Library
OL9972740M
Internet Archive
foundationsofmar0000jobb
ISBN 10
007710918X
ISBN 13
9780077109189
Library Thing
114094
Goodreads
2007753

Work Identifiers

Work ID
OL20885168W

Source records

Internet Archive item record
Better World Books record

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June 25, 2020 Created by ImportBot import existing book