Interpreting consumer choice

the behavioral perspective model

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Last edited by ImportBot
September 17, 2024 | History

Interpreting consumer choice

the behavioral perspective model

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Publish Date
Publisher
Routledge
Language
English
Pages
186

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Previews available in: English

Edition Availability
Cover of: Interpreting consumer choice
Interpreting consumer choice: the behavioral perspective model
2009, Routledge
in English

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Book Details


Table of Contents

Overview of the BPM
The story so far
Ways of wondering
The meaning of consumer behavior
A model of interpretation
Interpreting consumer choice
The nature of the interpretation.

Edition Notes

Includes bibliographical references and index.

Published in
New York
Series
Routledge interpretive marketing research -- 10

Classifications

Dewey Decimal Class
658.8/342
Library of Congress
HF5415.32 .F686 2010, HF5415.32.F686 2010, HF5415.32 .F686 2009eb, HF5415.32.F686 2009

The Physical Object

Pagination
p. cm.
Number of pages
186

ID Numbers

Open Library
OL23229579M
Internet Archive
interpretingcons00foxa
ISBN 10
0415477603
ISBN 13
9780415477604, 9780203866894
LCCN
2009017565
OCLC/WorldCat
277196045, 444654236

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History

Download catalog record: RDF / JSON
September 17, 2024 Edited by ImportBot import existing book
December 15, 2022 Edited by MARC Bot import existing book
December 23, 2020 Edited by MARC Bot import existing book
August 15, 2020 Edited by ImportBot import existing book
December 9, 2009 Created by WorkBot add works page