An edition of Future directions for marketing (1978)

Future directions for marketing

proceedings of two European colloquia, April 1976 and May 1977

by , , and

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Future directions for marketing
edited by George Fisk, Johan A ...
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Last edited by MARC Bot
October 28, 2020 | History
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An edition of Future directions for marketing (1978)

Future directions for marketing

proceedings of two European colloquia, April 1976 and May 1977

by , , and

  • 0 Ratings
  • 1 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Marketing Science Institute
Language
English
Pages
412

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Subjects
Marketing, Congresses, Social responsibility of business

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Edition Availability
Cover of: Future directions for marketing
Future directions for marketing: proceedings of two European colloquia, April 1976 and May 1977
1978, Marketing Science Institute
in English
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Book Details

Edition Notes

Includes bibliographies.
Proceedings of the Voksenasen Colloquium on Social Responsibility in Marketing, held in april 1976 at the Norwegian School of Economics and Business Administration, and the Colloquium on Managing the Social Consequences of Marketing, held in May 1977 at the European Institute for Advanced Studies in Management.

Published in
Cambridge, Mass. (14 Story St., Cambridge 02138)
Series
Report / Marketing Science Institute ;, no. 78-104, Report (Marketing Science Institute) ;, no. 78-104.

Classifications

Dewey Decimal Class
658.8
Library of Congress
HF5411 .F87

The Physical Object

Pagination
xi, 412 p. :
Number of pages
412

ID Numbers

Open Library
OL3840633M
LCCN
81155958
OCLC/WorldCat
4309986, 4324556

Source records

Library of Congress MARC record
marc_columbia MARC record
harvard_bibliographic_metadata record

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