An edition of Story $elling
(2013)
Story $elling
Hollywood secrets revealed how to sell without selling by telling your brand story
by Nick Nanton
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Story $elling: Hollywood secrets revealed how to sell without selling by telling your brand story
2013, Celebrity Press
in English
0988641879 9780988641877
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Book Details
Table of Contents
The power of storyselling: how it works. Storyselling: in the beginning
The science of storyselling: hitting the "love hormone"
Storyselling is believing: The truth about fact and fiction
The business of storyselling: how it works. Storyselling: the secret to celebrity branding sucess
Your storyselling journey: keying into the ultimate story
The four most effecrtive storyselling plots: choosing your narrative
Your storyselling logline: the first step to your narrative
The storytelling behind storyselling: six marvelous steps to implementing your narrative
Putting your storyselling all together: the branded film
Storyselling in action: the Car Men case study
Storyselling in action: realizing results. Cementing your storyselling: gaining internal and external control
Storyselling and core values: the results fitness case study
Marketing through storyselling: creating cumulative impact
Storyselling for a cause: boosting awareness, raising money and creating change
Storyselling with social media: creating (and controlling) the conversation
The next chapter of your storyselling: securing your brand for the future
The Dicks + Nanton Celebrity Branding Agency resources
What others are saying about storyselling.
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| October 20, 2022 | Edited by ImportBot | import existing book |
| November 12, 2020 | Created by MARC Bot | import new book |