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Publish Date
May 2001
Publisher
Copenhagen Business School Press,
Copenhagen Business School Press/Handelsh©ıjskolens Forlag,
Copenhagen Business School Press/Books International [Distributor, North America]
Language
English
Pages
186
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Previews available in: English
Subjects
Comparative advantage (International trade), National characteristics, Avantage comparatif (Commerce international), Caractéristiques nationales, Avantages comparés, Concurrence, Produit national, Identité nationale, Herkunftsbezeichnung, Herkunftsland, Image, Marketing, Messung, Produktimage, Verbraucherverhalten, Wettbewerbsvorteil, Merken, Landen, Brand name productsShowing 1 featured edition. View all 1 editions?
Edition | Availability |
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National Image and Competitive Advantage: The Theory and Practice of Country-Of-Origin Effect
May 2001, Copenhagen Business School Press, Copenhagen Business School Press/Handelsh©ıjskolens Forlag, Copenhagen Business School Press/Books International [Distributor, North America]
Hardcover
in English
- 1. Ed edition
8716135164 9788716135162
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Feedback?December 4, 2022 | Edited by ImportBot | import existing book |
December 5, 2020 | Created by MARC Bot | import existing book |