An edition of Strategic brand management (1997)

Strategic brand management

building, measuring and managing brand equity

by

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Cover of: Strategic brand management by Kevin Lane Keller, Kevin Lane Keller
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  • ★★★★ 4.0 (1 rating) ·
  • 48 Want to read
  • 4 Currently reading
  • 1 Have read
Notes

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Last edited by ImportBot
December 19, 2023 | History
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An edition of Strategic brand management (1997)

Strategic brand management

building, measuring and managing brand equity

by

  • ★★★★ 4.0 (1 rating) ·
  • 48 Want to read
  • 4 Currently reading
  • 1 Have read

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Publish Date
Publisher
Prentice Hall
Language
English
Pages
635

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Previews available in: English

Subjects

Brand name products, Management, Merken, Marketing, Strategisch management, Brand name products--management, Hd69.b7 k45 2008, 658.8/27, 85.40
Edition Availability
Cover of: Strategic brand management
Strategic brand management: a European perspective
2008, Prentice Hall Financial Times
in English
Libraries near you: WorldCat
Cover of: Strategic brand management
Strategic brand management: building, measuring, and managing brand equity
2008, Pearson/Prentice Hall
in English - 3rd ed.
Libraries near you: WorldCat
Cover of: Strategic Brand Management (3rd Edition)
Strategic Brand Management (3rd Edition)
June 13, 2007, Prentice Hall
Hardcover in English - 3 edition
Libraries near you: WorldCat
Cover of: Strategic brand management
Strategic brand management: building, measuring, and managing brand equity
2003, Prentice Hall
in English - 2nd ed.
Libraries near you: WorldCat
Cover of: Strategic Brand Management
Strategic Brand Management: Building, Measuring, and Managing Brand Equity
May 2003, Not Avail
Hardcover in English - 2 edition
Libraries near you: WorldCat
Cover of: Strategic brand management
Strategic brand management: building, measuring and managing brand equity
1998, Prentice Hall
in English
Libraries near you: WorldCat
Cover of: Strategic Brand Management
Strategic Brand Management: Building, Measuring, and Managing Brand Equity
November 10, 1997, Prentice Hall
in English
Libraries near you: WorldCat
Cover of: Strategic Brand Management
Strategic Brand Management: Building, Measuring, and Managing Brand Equity
November 10, 1997, Prentice Hall
Hardcover in English - 1st edition
Libraries near you: WorldCat

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Book Details

Edition Notes

Includes bibliographical references and index.

Published in
Upper Saddle River, N.J

Classifications

Dewey Decimal Class
658.8/27
Library of Congress
HD69.B7 K45 1998, HD69.B7K45 1998

The Physical Object

Pagination
xxv, 635, [118] p. :
Number of pages
635

ID Numbers

Open Library
OL677038M
Internet Archive
strategicbrandma00kell
ISBN 10
0131201158
LCCN
97023327
OCLC/WorldCat
37115825
Library Thing
114156
Goodreads
1915716

Source records

Internet Archive item record
Better World Books record
Library of Congress MARC record
Promise Item
marc_columbia MARC record

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History

Download catalog record: RDF / JSON
December 19, 2023 Edited by ImportBot import existing book
December 30, 2022 Edited by MARC Bot import existing book
February 13, 2020 Edited by MARC Bot remove fake subjects
July 22, 2017 Edited by Mek adding subject: In library
December 10, 2009 Created by WorkBot add works page