The marketer's guide to public relations

how today's top companies are using the new PR to gain a competitive edge

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Last edited by ImportBot
October 18, 2022 | History

The marketer's guide to public relations

how today's top companies are using the new PR to gain a competitive edge

  • 5.00 ·
  • 1 Rating
  • 15 Want to read
  • 1 Currently reading
  • 2 Have read

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Publish Date
Publisher
Wiley
Language
English
Pages
306

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Previews available in: English

Edition Availability
Cover of: The marketer's guide to public relations
The marketer's guide to public relations
1991, Willey
Cover of: The marketer's guide to public relations

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Book Details


Edition Notes

Includes bibliographical references (p. 298-299) and index.

Published in
New York
Series
Wiley series on business strategy

Classifications

Dewey Decimal Class
659.2
Library of Congress
HD59 .H276 1991, HD59 .H276 1993, HD59.H276 1991

The Physical Object

Pagination
xiv, 306 p. :
Number of pages
306

ID Numbers

Open Library
OL1880776M
Internet Archive
marketersguideto00harr
ISBN 10
0471618853
LCCN
90041327
Goodreads
3091475

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History

Download catalog record: RDF / JSON
October 18, 2022 Edited by ImportBot import existing book
August 31, 2020 Edited by ImportBot import existing book
February 14, 2020 Edited by MARC Bot remove fake subjects
February 9, 2011 Edited by EdwardBot add lending subjects
December 10, 2009 Created by WorkBot add works page