An edition of The social network business plan (2009)

The social network business plan

18 strategies that will create great wealth

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Last edited by MARC Bot
July 22, 2019 | History
An edition of The social network business plan (2009)

The social network business plan

18 strategies that will create great wealth

  • 5.0 (1 rating) ·
  • 1 Want to read
  • 1 Currently reading

All of us know that users of the Web do not read advertisements on the websites we visit, yet the online communities are emerging as the next great media rely solely on this method to produce revenue. In The Social Network Business Plan, social network expert, David Silver presents and explains 18 cutting-edge methods to create revenue for social network websites--none of which are advertising. He also predicts the demise of seemingly successful online communities such as MySpace and Facebook that rely on advertising as non-sustainable modalities. Silver describes and explains that in the future new products and services will be introduced, talked about, rated, reviewed and recommended - or killed - by online communities. One example of the 18 new revenue channels that online communities are adopting is the sale to vendors of anonymized conversations of the community members concerning those vendors' products or services. Another example is online communities who partner with the internet providers to receive payment when a particular online community's information is downloaded usinf that providers service. The other sixteen revenue channels are equally head-turning! Silver is the only angel investor, operating down where the rubber meets the road, who is investing in online communities in their infancy, and writing about which ones will win and which ones will fail.

Publish Date
Publisher
John Wiley
Language
English

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Previews available in: English

Edition Availability
Cover of: The Social Network Business Plan
The Social Network Business Plan
2009, John Wiley & Sons, Ltd.
Electronic resource in English
Cover of: The social network business plan
The social network business plan: 18 strategies that will create great wealth
2009, John Wiley
in English

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Book Details


Table of Contents

Eighteen sustainable revenue channels
Your recommender community as theater
Mimic the bakers and copy Starbucks
Why not start five simultaneously
Loyalty and passion builders
Disruption : the sumptuous impertinence
Should you sell, or are you having too much fun?
Wrap-up.

Edition Notes

Includes bibliographical references and index.

Published in
Hoboken, N.J

Classifications

Dewey Decimal Class
658.4/01
Library of Congress
HD30.28 .S4344 2009, HD30.28.S4344 2009

The Physical Object

Pagination
p. cm.

ID Numbers

Open Library
OL17103539M
Internet Archive
socialnetworkbus0000silv
ISBN 13
9780470419830
LCCN
2008037344
OCLC/WorldCat
244476602
Library Thing
7997749
Goodreads
5129176

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History

Download catalog record: RDF / JSON
July 22, 2019 Edited by MARC Bot remove fake subjects
July 14, 2018 Edited by ImportBot import new book
June 18, 2010 Edited by ImportBot add details from OverDrive
February 13, 2010 Edited by WorkBot add more information to works
December 10, 2009 Created by WorkBot add works page