An edition of Using decompositional versus compositional methods to measure socially sensitive consumer perceptions (1979)

Using decompositional versus compositional methods to measure socially sensitive consumer perceptions

the case of ethnic dimensions in esthetic judgments

by

Using decompositional versus compositional me ...
Morris B. Holbrook, Morris B. ...
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Last edited by MARC Bot
December 29, 2022 | History
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An edition of Using decompositional versus compositional methods to measure socially sensitive consumer perceptions (1979)

Using decompositional versus compositional methods to measure socially sensitive consumer perceptions

the case of ethnic dimensions in esthetic judgments

by

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Publish Date
Publisher
Graduate School of Business, Columbia University
Language
English
Pages
28

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Subjects

Consumers' preferences, Marketing research, Statistical methods, Psychometrics
Edition Availability
Cover of: Using decompositional versus compositional methods to measure socially sensitive consumer perceptions
Using decompositional versus compositional methods to measure socially sensitive consumer perceptions: the case of ethnic dimensions in esthetic judgments
1979, Graduate School of Business, Columbia University
in English

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Book Details

Edition Notes

Running title: Socially sensitive consumer perceptions.

Bibliography: leaves 22-24.

Published in
New York
Series
Research working paper ; no. 214A, Research working papers (Columbia University. Graduate School of Business) -- no. 214A.
Other Titles
Socially sensitive consumer perceptions.

The Physical Object

Pagination
28 leaves
Number of pages
28

ID Numbers

Open Library
OL45063474M
OCLC/WorldCat
6460548

Source records

marc_columbia MARC record

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