An edition of The Future of Advertising (2003)

The Future of Advertising

New Media, New Clients, New Consumers in the Post-Television Age

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Last edited by ImportBot
July 30, 2014 | History
An edition of The Future of Advertising (2003)

The Future of Advertising

New Media, New Clients, New Consumers in the Post-Television Age

  • 0 Ratings
  • 1 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
McGraw-Hill
Language
English
Pages
256

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Previews available in: English

Edition Availability
Cover of: The Future of Advertising
The Future of Advertising: New Media, New Clients, New Consumers in the Post-Television Age
October 10, 2005, McGraw-Hill
Paperback in English - 1 edition
Cover of: The Future of Advertising
Cover of: The Future of Advertising
Cover of: The Future of Advertising
The Future of Advertising : New Media, New Clients, New Consumers in the Post-Television Age
May 27, 2003, McGraw-Hill
Hardcover in English - 1 edition

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Book Details


First Sentence

"Within only a few years, the advertising agency business in the United States has transformed from dozens of independent, entrepreneurial, creative, and highly competitive shops into an oligopoly of four large publicly held corporations."

Classifications

Library of Congress
HG4521.R538

ID Numbers

Open Library
OL7301249M
ISBN 10
0071462155
ISBN 13
9780071462150
Library Thing
1592043
Goodreads
506353

Source records

Better World Books record

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History

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July 30, 2014 Edited by ImportBot import new book
July 28, 2014 Edited by ImportBot import new book
April 28, 2010 Edited by Open Library Bot Linked existing covers to the work.
December 10, 2009 Created by WorkBot add works page