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This book provides a working knowledge of the fundamentals of business forecasting that can be applied in the real world regardless of firm size. It takes the reader through basic forecasting methodology, and then practical applications. All aspects of business forecasting are discussed making this book a comprehensive, valuable reference. What is unique about this book is threefold. First, this book is practically oriented. It avoids theoretical, rigorous, and mathematical discussions. It gets directly into how to use it, when to use, what it is used for, and what resources are required of it. Secondly, it incorporates the use of computer and information technology. Thirdly, the book goes much beyond just sales forecasting. It encompasses a wide range of topics of major importance to practical business managers, including economic forecasting, cash flow forecasting, cost prediction, earnings forecasts, and much more. - Publisher.
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Previews available in: English
Showing 4 featured editions. View all 4 editions?
Edition | Availability |
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1
Strategic Business Forecasting: including business forecasting tools and applications
2009, Global Professional Publishing, Brand: Global Professional Publishing
Paperback
in English
1906403473 9781906403478
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2
Strategic business forecasting: the complete guide to forecasting real world company performance
2000, St. Lucie Press
in English
- Rev. ed.
1574442511 9781574442519
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3
Strategic business forecasting: the complete guide to forecasting real-world company performance
1994, Probus
in English
1557385696 9781557385697
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WorldCat
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4
Strategic business forecasting: the complete guide to forecasting real-world company performance
1994, Probus Pub. Co.
in English
1557385696 9781557385697
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