An edition of Backfire (2003)

Backfire

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Last edited by MARC Bot
January 7, 2023 | History
An edition of Backfire (2003)

Backfire

  • 0 Ratings
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  • 0 Currently reading
  • 0 Have read

An insider's look at the internal turmoil at one of the world's premier high-tech companiesThis is the inside story of Hewlett-Packard Company's struggle to regain its former glory, and of the high-stakes battle between CEO Carly Fiorina and family scion Walter Hewlett over how best to achieve that goal. For decades, HP was admired not only for its innovative products and soaring stock price, but for its egalitarian corporate culture and father-knows-best integrity. Backfire explains how the company fell on hard times, recounts the historic decision that made Fiorina the world's top-ranking female executive, and brings to life the backlash that resulted when she tried to impose her charismatic salesmanship on the aging icon. Top BusinessWeek journalist Peter Burrows gives the dramatic blow-by-blow of Hewlett's effort to kill Fiorina's most controversial move of all, her $19 billion purchase of rival Compaq Computer. Fiorina won by a whisker, after the most expensive proxy fight in history and a dramatic lawsuit that accused the company of illegally fixing the vote. This gripping, ongoing story includes fascinating personalities and dramatic boardroom and courtroom drama.Peter Burrows (Alameda, CA) has been a technology reporter for BusinessWeek for nine years and has covered the HP saga from the start. The department editor for BusinessWeek's computer coverage, he has been the principal chronicler of Fiorina's tenure at HP, and has written three cover stories on the subject. He has also written numerous other cover stories, including looks at Steve Jobs's Apple Computer and Sun Microsystems' Scott McNealy.

Publish Date
Language
English

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Previews available in: English

Edition Availability
Cover of: Backfire
Backfire: Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard
2007, Wiley & Sons, Incorporated, John
in English
Cover of: Backfire
Backfire
2003, Wiley & Sons, Incorporated, John
in English
Cover of: Backfire
Backfire
2003, John Wiley & Sons, Ltd.
Electronic resource in English
Cover of: Backfire

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Book Details


Edition Notes

Published in
New York

Classifications

Library of Congress
HD9696.A3U53172 2003, HD9696.A3 U53172 2003eb

The Physical Object

Format
Electronic resource

ID Numbers

Open Library
OL24251087M
Internet Archive
backfirecarlyfio00burr_939
ISBN 13
9780471465041
OCLC/WorldCat
52789351
OverDrive
FE64B32E-A7C2-4DF5-ACAC-2D18F22D5761

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Download catalog record: RDF / JSON
January 7, 2023 Edited by MARC Bot import existing book
August 19, 2020 Edited by ImportBot import existing book
July 22, 2019 Edited by MARC Bot remove fake subjects
June 17, 2010 Edited by ImportBot add details from OverDrive
December 10, 2009 Created by WorkBot add works page