An edition of The persona lifecycle (2006)

The persona lifecycle

keeping people in mind throughout product design

by and

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The persona lifecycle
John Pruitt
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Last edited by ImportBot
June 29, 2023 | History
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An edition of The persona lifecycle (2006)

The persona lifecycle

keeping people in mind throughout product design

by and

  • 0 Ratings
  • 1 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Elsevier, Morgan Kaufmann Publishers, an imprint of Elsevier
Language
English
Pages
724

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Subjects
Industrial Research, New products, Product management, User interfaces (computer systems)

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Edition Availability
Cover of: Persona Lifecycle
Persona Lifecycle: Keeping People in Mind Throughout Product Design
2010, Elsevier Science & Technology Books
in English
Libraries near you: WorldCat
Cover of: The persona lifecycle
The persona lifecycle: keeping people in mind throughout product design
2006, Elsevier, Morgan Kaufmann Publishers, an imprint of Elsevier
in English
  • Not in Library
Libraries near you: WorldCat
Cover of: The Persona Lifecycle
The Persona Lifecycle : Keeping People in Mind Throughout Product Design (The Morgan Kaufmann Series in Interactive Technologies) (Interactive Technologies)
April 24, 2006, Morgan Kaufmann
in English
Libraries near you: WorldCat

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Book Details

Table of Contents

The next frontier for user-centered design : making user representations more usable
The persona lifecycle : a framework for the persona approach
Phase 1: Family planning (planning a persona effort)
Phase 2: Conception & gestation (creating personas)
Phase 3: Birth & maturation (launching and communicating personas)
Phase 4: Adulthood (using personas)
Phase 5: Lifetime achievement and retirement (ROI and reuse of personas)
Contributed chapters: Users, roles and personas / by Larry Constantine
Storytelling and narrative / by Whitney Quesenbery
Reality and design maps / by Tamara Adlin & Holly Jamesen
Marketing versus design personas / by Bob Barlow-Busch
Why personas work : the psychological evidence / by Jonathan Grudin
Appendix A: G4K organizational archetype and sample persona
Appendix B: Example personas from real projects
Appendix C: Sample image release form

Edition Notes

Includes bibliographical references (p. 693-705) and indexes

Published in
Amsterdam, Boston
Series
The Morgan Kaufmann series in interactive technologies

Classifications

Library of Congress
HF5415.15 .P79 2006, HF5415.15.P79 2006

The Physical Object

Pagination
xvii, 724 p. :
Number of pages
724

ID Numbers

Open Library
OL17197130M
ISBN 10
0125662513
LCCN
2006000795
OCLC/WorldCat
535580233
Library Thing
928790
Goodreads
675647

Source records

Miami University of Ohio MARC record
Library of Congress MARC record
Library of Congress MARC record
Library of Congress MARC record
Library of Congress MARC record
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Library of Congress MARC record
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June 29, 2023 Edited by ImportBot import existing book
January 2, 2023 Edited by MARC Bot import existing book
December 14, 2020 Edited by MARC Bot import existing book
October 8, 2020 Edited by ImportBot import existing book
September 27, 2008 Created by ImportBot Imported from Miami University of Ohio MARC record