An edition of Hey, Whipple, squeeze this (1998)

Hey, Whipple, Squeeze This

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Cover of: Hey, Whipple, Squeeze This by Luke Sullivan
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Last edited by ImportBot
September 16, 2021 | History
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An edition of Hey, Whipple, squeeze this (1998)

Hey, Whipple, Squeeze This

by

  • 0 Ratings
  • 20 Want to read
  • 0 Currently reading
  • 2 Have read

In this new edition of the irreverent, celebrated bestseller, master copywriter Luke Sullivan looks at the history of advertising, from the good, to the bad, to the ugly. Updated to cover online advertising, this edition gives you the best advertising guidance for traditional media and all the possibilities of new media and technologies. You'll learn why bad ads sometimes work, why great ads fail, and how you can balance creative work with the mandate to sell.

Publish Date
Publisher
John Wiley & Sons, Ltd.
Language
English

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Previews available in: English

Subjects
Business, Advertising copy, Nonfiction

Showing 6 featured editions. View all 6 editions?

Edition Availability
Cover of: Hey, Whipple, Squeeze This
Hey, Whipple, Squeeze This: A Guide to Creating Great Advertising (Adweek Magazine Series)
February 8, 2008, Wiley
Paperback in English - 3 edition
Libraries near you: WorldCat
Cover of: Hey, Whipple, squeeze this
Hey, Whipple, squeeze this: a guide to creating great ads
2008, Wiley
in English - 3rd ed.
Libraries near you: WorldCat
Cover of: Hey, Whipple, squeeze this
Hey, Whipple, squeeze this: a guide to creating great ads
2008, Wiley
in English - 3rd ed.
Libraries near you: WorldCat
Cover of: Hey, Whipple, Squeeze This
Hey, Whipple, Squeeze This
2008, John Wiley & Sons, Ltd.
Electronic resource in English
  • Not in Library
Libraries near you: WorldCat
Cover of: Hey, Whipple, squeeze this
Hey, Whipple, squeeze this: a guide to creating great ads
2003, Wiley
in English - 2nd ed.
Libraries near you: WorldCat
Cover of: Hey, Whipple, squeeze this!
Hey, Whipple, squeeze this!: a guide to creating great ads
1998, John Wiley
in English
Libraries near you: WorldCat

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Book Details

Edition Notes

Published in
New York

Classifications

Library of Congress
HF5825.S85 2008

The Physical Object

Format
Electronic resource

ID Numbers

Open Library
OL24254897M
ISBN 13
9780470267714
OverDrive
39CE4300-9017-47D9-996F-4EC5F2CA71CC

Source records

marc_overdrive MARC record
Better World Books record

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
September 16, 2021 Edited by ImportBot import existing book
August 20, 2020 Edited by ImportBot import existing book
July 29, 2012 Edited by VacuumBot Updated format 'electronic resource' to 'Electronic resource'
June 19, 2010 Edited by ImportBot Added new cover
June 17, 2010 Created by ImportBot Imported from marc_overdrive MARC record