An edition of The SAGE handbook of persuasion (2012)

The SAGE handbook of persuasion

developments in theory and practice

2nd ed.
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Last edited by ImportBot
March 15, 2023 | History
An edition of The SAGE handbook of persuasion (2012)

The SAGE handbook of persuasion

developments in theory and practice

2nd ed.
  • 5 Want to read

This edition doesn't have a description yet. Can you add one?

Publish Date
Language
English
Pages
456

Buy this book

Edition Availability
Cover of: The SAGE handbook of persuasion
The SAGE handbook of persuasion: developments in theory and practice
2013, SAGE, SAGE Publications, Inc
in English - 2nd ed.
Cover of: SAGE Handbook of Persuasion
SAGE Handbook of Persuasion: Developments in Theory and Practice
2013, SAGE Publications, Incorporated
in English
Cover of: The SAGE Handbook of Persuasion
Cover of: Sage Handbook of Persuasion
Sage Handbook of Persuasion
2012, SAGE Publications, Incorporated
in English

Add another edition?

Book Details


Table of Contents

Fundamental issues
Persuasion in the rhetorical tradition / J. Michael Hogan
The effects of message features : content, structure, and style / Lijiang Shen & Elizabeth Bigsby
Media influence as persuasion / Lance Holbert & John M. Tchernev
Outcomes of persuasion : behavioral, cognitive, and social / Nancy Rhodes & David R. Ewoldsen
On being persuaded : some basic distinctions / Gerald R. Miller
Theories, perspectives, and traditions
Discrepancy models of belief change / Edward L. Fink & Deborah A. Cai
Functional attitude theory / Christopher Carpenter, Franklin J. Boster, & Kyle R. Andrews
Reasoned action theory : persuasion as belief-based behavior change / Marco Yzer
The elaboration likelihood model / Daniel J. O'Keefe
Affect and persuasion / James Price Dillard & Kiwan Seo
Reactance theory and persuasion / Brian L. Quick, Lijiang Shen, & James Price Dillard
Fear appeals / Paul A. Mongeau
Narrative persuasion / Rick Busselle & Helena Bilandzic
Inoculation theory / Joshua Compton
Supportive and persuasive communication : theoretical intersections / Graham D. Bodie
Contexts, settings, and applications
Political persuasion / Richard M. Perloff
Persuasive strategies in health campaigns / Charles K. Atkin & Charles T. Salmon
The siren's call : mass media and drug prevention / William D. Crano, Jason T. Siegel, & Eusebio M. Alvaro
Persuasion in the marketplace : how theories of persuasion apply to marketing and advertising / L. J. Shrum, Min Liu, Mark Nespoli, & Tina M. Lowrey
Persuasion in the legal setting / John C. Reinard
Persuading in the small group context / Franklin J. Boster
When presumed influence turns real : an indirect route of media influence / Ye Sun
How does technology persuade?: theoretical mechanisms for persuasive technologies / S. Shyam Sundar, Jeeyun Oh, Hyunjin Kang, Akshaya Sreenivasan.

Edition Notes

Includes bibliographical references and index.

Published in
Thousand Oaks, Calif
Other Titles
Handbook of persuasion

Classifications

Dewey Decimal Class
153.8/52
Library of Congress
HM1196 .P47 2013, HM1196.P47 2013

The Physical Object

Pagination
p. cm.
Number of pages
456

ID Numbers

Open Library
OL25300022M
ISBN 13
9781412983136
LCCN
2012017340
OCLC/WorldCat
785874844

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Download catalog record: RDF / JSON / OPDS | Wikipedia citation
March 15, 2023 Edited by ImportBot import existing book
December 21, 2022 Edited by MARC Bot import existing book
December 14, 2022 Edited by MARC Bot import existing book
October 18, 2020 Edited by MARC Bot import existing book
May 2, 2012 Created by LC Bot Imported from Library of Congress MARC record