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Previews available in: English
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Edition | Availability |
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1
Marketing communications: decision-making as a process of interaction between buyer and seller.
1972, Wiley
in English
- 2d ed.
0471184012 9780471184010
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2 |
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3
Marketing communications: a behavioral approach to men, messages, and media.
1965, J. Wiley
in English
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Bibliography: p. 471-490.
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- Created April 1, 2008
- 10 revisions
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July 19, 2024 | Edited by MARC Bot | import existing book |
March 7, 2023 | Edited by MARC Bot | import existing book |
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April 1, 2008 | Created by an anonymous user | Imported from Scriblio MARC record |