An edition of Marketing management (1973)

Marketing Management

An Asian Perspective (3rd Edition)

3 edition
  • 4.0 (27 ratings) ·
  • 1,022 Want to read
  • 89 Currently reading
  • 53 Have read
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  • 4.0 (27 ratings) ·
  • 1,022 Want to read
  • 89 Currently reading
  • 53 Have read

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Last edited by MARC Bot
July 14, 2020 | History
An edition of Marketing management (1973)

Marketing Management

An Asian Perspective (3rd Edition)

3 edition
  • 4.0 (27 ratings) ·
  • 1,022 Want to read
  • 89 Currently reading
  • 53 Have read

Marketing Managementcollectively uses a managerial orientation, an analytical approach, a multidisciplinary perspective, universal applications, and balanced coverage to distinguish it from all other marketing management texts out there. Unsurpassed in its breadth, depth, and relevance, the 16th Edition features a streamlined organization of the content, updated material, and new examples that reflect the very latest market developments. After reading this landmark text, you'll have the knowledge and tools to succeed in the new market environment around you.

Publish Date
Publisher
Prentice Hall
Language
English
Pages
800

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Previews available in: English

Edition Availability
Cover of: Marketing management
Marketing management
2009, Pearson Prentice Hall
in English - 13th ed.
Cover of: Marketing Management
Marketing Management: An Asian Perspective (3rd Edition)
March 22, 2004, Prentice Hall
Hardcover in English - 3 edition
Cover of: Marketing management
Marketing management
2001, Prentice Hall Canada
in English - Canadian 10th ed.
Cover of: Marketing management
Marketing management
2000, Prentice Hall
in English - Millennium ed.
Cover of: Marketing Management
Marketing Management: Millennium Edition (10th Edition)
July 19, 1999, Prentice Hall
Hardcover in English - 10 edition
Cover of: Marketing management
Marketing management: analysis, planning, implementation, and control
1998, Prentice Hall Canada
in English - Canadian 9th ed.
Cover of: Marketing management
Marketing management: analysis, planning, implementation, and control
1994, Prentice Hall
in English - 8th ed.
Cover of: Marketing management
Marketing management: analysis, planning, implementation, and control
1988, Prentice Hall
in English - 6th ed.
Cover of: Marketing management
Marketing management: analysis, planning, and control
1984, Prentice-Hall
in English - 5th ed.
Cover of: Marketing management
Marketing management: analysis, planning, and control
1980, Prentice-Hall
in English - 4th ed.
Cover of: Marketing management
Marketing management: analysis, planning, and control
1975, Prentice-Hall
in English - 3rd ed.

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Book Details


The Physical Object

Format
Hardcover
Number of pages
800
Dimensions
10.1 x 8.5 x 1.3 inches
Weight
3.6 pounds

ID Numbers

Open Library
OL9289560M
ISBN 10
0131066250
ISBN 13
9780131066250
Library Thing
6809
Goodreads
1317885

Community Reviews (1)

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
July 14, 2020 Edited by MARC Bot associate orphaned edition with work based on ISBN 9780131066250
August 12, 2010 Edited by IdentifierBot added LibraryThing ID
April 24, 2010 Edited by Open Library Bot Fixed duplicate goodreads IDs.
April 16, 2010 Edited by bgimpertBot Added goodreads ID.
April 30, 2008 Created by an anonymous user Imported from amazon.com record