An edition of The SAGE handbook of persuasion
(2012)
The SAGE handbook of persuasion
developments in theory and practice
2nd ed.
by James Price Dillard and Lijiang Shen
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| Edition | Availability |
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1
The SAGE handbook of persuasion: developments in theory and practice
2013, SAGE, SAGE Publications, Inc
in English
- 2nd ed.
1412983134 9781412983136
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SAGE Handbook of Persuasion: Developments in Theory and Practice
2013, SAGE Publications, Incorporated
in English
1452262047 9781452262048
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Sage Handbook of Persuasion
2012, SAGE Publications, Incorporated
in English
1322284040 9781322284040
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Book Details
Table of Contents
Fundamental issues
Persuasion in the rhetorical tradition / J. Michael Hogan
The effects of message features : content, structure, and style / Lijiang Shen & Elizabeth Bigsby
Media influence as persuasion / Lance Holbert & John M. Tchernev
Outcomes of persuasion : behavioral, cognitive, and social / Nancy Rhodes & David R. Ewoldsen
On being persuaded : some basic distinctions / Gerald R. Miller
Theories, perspectives, and traditions
Discrepancy models of belief change / Edward L. Fink & Deborah A. Cai
Functional attitude theory / Christopher Carpenter, Franklin J. Boster, & Kyle R. Andrews
Reasoned action theory : persuasion as belief-based behavior change / Marco Yzer
The elaboration likelihood model / Daniel J. O'Keefe
Affect and persuasion / James Price Dillard & Kiwan Seo
Reactance theory and persuasion / Brian L. Quick, Lijiang Shen, & James Price Dillard
Fear appeals / Paul A. Mongeau
Narrative persuasion / Rick Busselle & Helena Bilandzic
Inoculation theory / Joshua Compton
Supportive and persuasive communication : theoretical intersections / Graham D. Bodie
Contexts, settings, and applications
Political persuasion / Richard M. Perloff
Persuasive strategies in health campaigns / Charles K. Atkin & Charles T. Salmon
The siren's call : mass media and drug prevention / William D. Crano, Jason T. Siegel, & Eusebio M. Alvaro
Persuasion in the marketplace : how theories of persuasion apply to marketing and advertising / L. J. Shrum, Min Liu, Mark Nespoli, & Tina M. Lowrey
Persuasion in the legal setting / John C. Reinard
Persuading in the small group context / Franklin J. Boster
When presumed influence turns real : an indirect route of media influence / Ye Sun
How does technology persuade?: theoretical mechanisms for persuasive technologies / S. Shyam Sundar, Jeeyun Oh, Hyunjin Kang, Akshaya Sreenivasan.
Edition Notes
Includes bibliographical references and index.
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| March 15, 2023 | Edited by ImportBot | import existing book |
| August 2, 2020 | Edited by ImportBot | import existing book |
| May 2, 2012 | Created by LC Bot | import new book |