An edition of Using qualitative research in advertising: strategies, techniques, and applications (2002)

Using qualitative research in advertising: strategies, techniques, and applications

by , , , , and

Cover of: Using qualitative research in advertising: strategies, techniques, and applications by Margaret A. Morrison, Margaret Ann Morrison, Eric Haley, Kim Bartel Sheehan, Ronald E. Taylor
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Last edited by ImportBot
July 31, 2020 | History
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An edition of Using qualitative research in advertising: strategies, techniques, and applications (2002)

Using qualitative research in advertising: strategies, techniques, and applications

by , , , , and

This edition doesn't have a description yet. Can you add one?

Publish Date
Publisher
Sage, Sage Publications, Sage Publications, Inc, D. Appleton and Company
Language
English
Pages
139

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Previews available in: English

Subjects

Methodology, Research, Qualitative research, Marketing research, Advertising, Business / Economics / Finance, Strategic Planning, Business & Economics, Business/Economics, Marketing - Research, Advertising & Promotion, Business & Economics / Advertising & Promotion, Market research, Advertising, research
Edition Availability
Cover of: Using Qualitative Research in Advertising
Using Qualitative Research in Advertising: Strategies, Techniques, and Applications
April 2, 2002, Sage Publications, Inc
Hardcover in English
Cover of: Using qualitative research in advertising: strategies, techniques, and applications
Using qualitative research in advertising: strategies, techniques, and applications
2002, Sage, Sage Publications, Sage Publications, Inc, D. Appleton and Company
in English
Cover of: Using Qualitative Research in Advertising
Using Qualitative Research in Advertising: Strategies, Techniques, and Applications
March 19, 2002, Sage Publications, Inc
Paperback in English
Cover of: Using qualitative research in advertising
Using qualitative research in advertising: strategies, techniques, and applications
2002, Sage
in English

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Book Details

Edition Notes

Includes bibliographical references (p. 132-134) and index

Published in
Thousand Oaks, Calif

Classifications

Library of Congress
HF5814 .U78 2002, HF5814.U78 2002, F594 .C66 1919, F594 .C66

The Physical Object

Pagination
xi, 139 p. :
Number of pages
139

ID Numbers

Open Library
OL18135084M
Internet Archive
usingqualitative0000unse_n3g7
ISBN 10
0761925996, 0761923837
LCCN
2002000278, 20002278
OCLC/WorldCat
48811047
Library Thing
8062684
Goodreads
3370761
2399813

Source records

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Miami University of Ohio MARC record
Ithaca College Library MARC record
Talis record
Better World Books record
Better World Books record
Library of Congress MARC record
Internet Archive item record
Promise Item
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marc_columbia MARC record
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History

Download catalog record: RDF / JSON
July 31, 2020 Edited by ImportBot import existing book
July 31, 2019 Edited by MARC Bot associate edition with work OL18204289W
February 6, 2019 Edited by MARC Bot import existing book
February 4, 2019 Created by MARC Bot import existing book