An edition of Business essentials (2002)

Business essentials

Tenth edition.
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  • 5.0 (1 rating) ·
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Last edited by ImportBot
November 18, 2022 | History
An edition of Business essentials (2002)

Business essentials

Tenth edition.
  • 5.0 (1 rating) ·
  • 101 Want to read
  • 2 Currently reading
  • 3 Have read

Business Essentials continues to provide a solid foundation of the essential topics in business. Its focus on practical skills, knowledge of the basics, and important developments in business makes for a brief book, but a rich experience. The recent events in domestic and global economies are presenting unprecedented challenges, excitement, and disappointments for business--and a need for a change in the Introduction to Business course and text. This text captures the widespread significance of these developments and presents their implications on businesses today.

Publish Date
Language
English
Pages
674

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Previews available in: English

Edition Availability
Cover of: Business essentials
Business essentials
2015
in English - Tenth edition.
Cover of: Business Essentials
Business Essentials
2014, Pearson Education Canada
in English
Cover of: Business essentials
Business essentials
2006, Pearson Prentice Hall
in English - 4th Canadian ed.

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Book Details


Table of Contents

The contemporary business world. The U.S. business environment
Understanding business ethics and social responsibility
Entrepreneurship, new ventures, and business ownership
Understanding the global context of business
The business of managing. Managing the business
Organizing the business
Operations management and quality for producing goods and services
People in organizations. Employee behavior and motivation
Leadership and decision making
Human resource management and labor relations
Principles of marketing: building relationships with customers for competitive advantage. Marketing processes and consumer behavior
Developing and pricing products
Distributing and promoting products
Managing information for better business decisions. Information technology (IT) for business
The role of accountants and accounting information
The financial system and issues in financial management. Understanding money and the role of banking
Managing business finances.

Edition Notes

Includes bibliographical references and index.

Classifications

Dewey Decimal Class
658
Library of Congress
HD70.U5 E2 2015, HD70.U5E2 2015

The Physical Object

Pagination
xxv, 674 pages
Number of pages
674

ID Numbers

Open Library
OL27920721M
ISBN 10
0133454428
ISBN 13
9780133454420
LCCN
2013039674
OCLC/WorldCat
861120076

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November 18, 2022 Edited by ImportBot import existing book
August 13, 2021 Edited by MARC Bot import existing book
August 22, 2020 Edited by ImportBot import existing book
August 17, 2020 Edited by ImportBot import existing book
February 9, 2019 Created by MARC Bot import existing book