An edition of The 100 best TV commercials-- and why they worked
(1999)
The 100 best TV commercials-- and why they worked
1st ed.
by Bernice Kanner
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Previews available in: English
Subjects
Television advertising, Case studiesShowing 1 featured edition. View all 1 editions?
| Edition | Availability |
|---|---|
1
The 100 best TV commercials-- and why they worked
1999, Times Business
in English
- 1st ed.
0812929950 9780812929959
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Book Details
Table of Contents
Show and Tell
American Tourister, "Gorilla"
Araldite, "Hammer and Nail"
Cheer, "Diva"
Matsushita Electric, "Little Fireman"
Timex, "Acapulco Diver"
Union Carbide, "Chick"
Volkswagen, "Snowplow"
The sound of Music
Chevrolet, "Baseball, Hot Dogs, Apple Pie"
Coca-Cola, "Hilltop"
Courage Best, "Gertcha"
Kellogg, "Vesti"
Heineken, "Blues Singer"
Levi's, "Launderette"
Solo, "Singer"
Lip Service
Crest, "Goodbye, Harold (the Bad Tooth)"
Federal Express, "Fast-Paced World"
Heineken, "Water in Majorca"
Mates Condoms, "Chemist Shop"
MCI, "Parents"
Parker Pen, "Finishing School"
Dreamscapes
Benson & Hedges, "Swimming Pool"
Chanel Egoiste "Balconies"
Chanel No. 5, "Pool"
Dunlop, "Tested for the Unexpected"
Hovis, "Bike Ride"
Jeep "Snow Covered"
Marlboro, "Foggy Morning"
National Lightbulbs, "Menu of Lights"
Nissin Cup Noodle, "Moa/Winterelium"
Perrier, "Le Lion"
Smirnoff, "Message in a Bottle"
Edition Notes
Includes index.
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| February 13, 2020 | Edited by MARC Bot | remove fake subjects |
| March 5, 2017 | Edited by Darby | Edited without comment. |
| February 27, 2012 | Edited by ImportBot | import new book |
| April 28, 2010 | Edited by Open Library Bot | Linked existing covers to the work. |
| December 9, 2009 | Created by WorkBot | add works page |