An edition of Scientific distribution
(1916)
Scientific distribution
by Higham, Charles Frederick Sir
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Book Details
Table of Contents
Introduction.
I. The historical aspect: The distribution of intelligence.
II. The modern aspect: The scientific distribution of commodities. The value of advertisement to the producer and retailer. The value of advertisement to the consumer. The technique of advertising. The nature of advertising genius. Service and the modern advertising agency. The possibility of business literature.
III. The prophetic aspect: The scientific distribution of ideas in general. The scientific distribution of state policy. The scientific distribution of political thought. The scientific distribution of literature. The scientific distribution of social propaganda.
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| August 13, 2020 | Edited by MARC Bot | remove fake subjects |
| May 4, 2010 | Edited by EdwardBot | add Accessible book tag |
| April 28, 2010 | Edited by Open Library Bot | Linked existing covers to the work. |
| February 2, 2010 | Edited by WorkBot | add more information to works |
| October 21, 2009 | Created by WorkBot | add works page |