An edition of Best Practice Cases in Branding (2002)

Best practice cases in branding

lessons from the world's strongest brands

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  • 3 Want to read
Cover of: Best practice cases in branding by Kevin Lane Keller, Kevin Lane Keller
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Last edited by ImportBot
December 19, 2023 | History
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An edition of Best Practice Cases in Branding (2002)

Best practice cases in branding

lessons from the world's strongest brands

by

  • 3 Want to read

This edition doesn't have a description yet. Can you add one?

Publish Date
Publisher
Pearson Education/Prentice Hall
Language
English
Pages
288

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Previews available in: English

Subjects

Brand name products, Management, Case studies, Product management, Branding (Marketing), Business names, Advertising, Marketing, Stratégie de marque, Études de cas, Gestion, Produits de marque, Raison sociale, Varumärken, Fallstudier, Marknadsföring, Business & economics, Industries
Edition Availability
Cover of: Best practice cases in branding
Best practice cases in branding: lessons from the world's strongest brands
2008, Pearson/Prentice-Hall
in English - 3rd ed
Cover of: Best practice cases in branding
Best practice cases in branding: lessons from the world's strongest brands
2003, Pearson Education/Prentice Hall
in English
Cover of: Best Practice Cases in Branding
Best Practice Cases in Branding
November 22, 2002, Prentice Hall
in English
Cover of: Best Practice Cases in Branding
Best Practice Cases in Branding
November 22, 2002, Prentice Hall
Paperback in English

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Book Details

Edition Notes

Published to accompany: Strategic brand management : building, measuring, and managing brand equity, 2nd ed

Includes bibliographical references (p. 287-288)

Published in
Upper Saddle River, N.J
Genre
Case studies
Other Titles
Lessons from the world's strongest brands

Classifications

Library of Congress
HD69.B7K45 2004

The Physical Object

Pagination
288 p. :
Number of pages
288

ID Numbers

Open Library
OL18175311M
Internet Archive
bestpracticecase00kell
ISBN 10
0131411330
Library Thing
7685088
Goodreads
82052

Source records

Internet Archive item record
Better World Books record

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Download catalog record: RDF / JSON
December 19, 2023 Edited by ImportBot import existing book
October 15, 2022 Edited by ImportBot import existing book
August 20, 2020 Edited by ImportBot import existing book
March 2, 2020 Edited by MARC Bot remove fake subjects
December 10, 2009 Created by WorkBot add works page