Mail and internet surveys

the tailored design method

2nd ed., 2007 update with new internet, visual, and mixed-mode guide.
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Last edited by MARC Bot
July 18, 2024 | History

Mail and internet surveys

the tailored design method

2nd ed., 2007 update with new internet, visual, and mixed-mode guide.
  • 1 Want to read

"For nearly two decades, Don Dillman's Mail and Telephone Surveys and the Total Design Method it outlined has aided students and professionals in effectively planning and conducting surveys. But much has changed since the TDM was developed in 1978.

Mail and Internet Surveys: The Tailored Design Method, Second Edition, thoroughly revised and updated by the author from his classic text, addresses these changes and introduces a new paradigm that responds to the recent developments that affect the conduct and success of surveys."--BOOK JACKET.

Publish Date
Publisher
Wiley
Language
English
Pages
523

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Previews available in: English

Edition Availability
Cover of: Mail and Internet Surveys
Mail and Internet Surveys
September 19, 2008, John Wiley & Sons Inc
Hardcover in English - 3Rev Ed edition
Cover of: Mail and internet surveys
Mail and internet surveys: the tailored design method
2007, Wiley
in English - 2nd ed., 2007 update with new internet, visual, and mixed-mode guide.
Cover of: Mail and Internet Surveys
Cover of: Mail and internet surveys
Mail and internet surveys: the tailored design method
2000, J. Wiley, Wiley
in English - 2nd ed.
Cover of: Mail and Internet Surveys
Mail and Internet Surveys: The Tailored Design Method
December 6, 1999, Wiley
in English

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Book Details


Table of Contents

I. Elements of the tailored design method
1. Introduction to tailored design
2. Writing questions
3. Constructing the questionnaire
4. Survey implementation
5. Reduction of coverage and sampling errors
II. Tailoring to the survey situation
6. Mixed-mode surveys
7. Alternative questionnaire delivery: in person, to groups, and through publications
8. When timing is critical: diary, customer satisfaction, and election forecast surveys
9. Household and individual person surveys by government
10. Surveys of businesses and other organizations
11. Internet and interactive voice response surveys
12. Optical scanning and imaging, and the future of self-administered surveys.

Edition Notes

Includes bibliographical references (p. 435-446) and index.

Published in
Hoboken, N.J

Classifications

Library of Congress
HM538 .D55 2007, H62

The Physical Object

Pagination
xviii, 523 p. :
Number of pages
523

ID Numbers

Open Library
OL18268023M
Internet Archive
mailinternetsurv00dill_954
ISBN 10
047003856X
LCCN
2006284302
OCLC/WorldCat
71358391
Library Thing
384146
Goodreads
158438

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History

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July 18, 2024 Edited by MARC Bot import existing book
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