An edition of Marketing management (1973)

Marketing management

Canadian 11th ed.

by

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Cover of: Marketing management by Philip Kotler, Philip Kotler
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  • ★★★★ 4.0 (27 ratings) ·
  • 1,032 Want to read
  • 93 Currently reading
  • 53 Have read
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Last edited by ImportBot
March 19, 2023 | History
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An edition of Marketing management (1973)

Marketing management

Canadian 11th ed.

by

  • ★★★★ 4.0 (27 ratings) ·
  • 1,032 Want to read
  • 93 Currently reading
  • 53 Have read

Marketing Managementcollectively uses a managerial orientation, an analytical approach, a multidisciplinary perspective, universal applications, and balanced coverage to distinguish it from all other marketing management texts out there. Unsurpassed in its breadth, depth, and relevance, the 16th Edition features a streamlined organization of the content, updated material, and new examples that reflect the very latest market developments. After reading this landmark text, you'll have the knowledge and tools to succeed in the new market environment around you.

Publish Date
Publisher
Pearson/Prentice Hall, Prentice Hall Canada
Language
English
Pages
800

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Previews available in: English

Subjects

Marketing, Management, Marketing management, Gestion, Marketingmanagement, Marketingmix, open_syllabus_project, Qi ye guan li, Shi chang ying xiao, Marketing, management, Case studies, Manuel, Stratégie de marketing, Étude de marché, Gestion du marketing, Theorie

Places

Canada

Showing 11 featured editions. View all 60 editions?

Edition Availability
Cover of: Marketing management
Marketing management
2009, Pearson Prentice Hall
in English - 13th ed.
Libraries near you: WorldCat
Cover of: Marketing management
Marketing management
2004, Pearson/Prentice Hall, Prentice Hall Canada
in English - Canadian 11th ed.
  • Not in Library
Libraries near you: WorldCat
Cover of: Marketing management
Marketing management
2001, Prentice Hall Canada
in English - Canadian 10th ed.
Libraries near you: WorldCat
Cover of: Marketing management
Marketing management
2000, Prentice Hall
in English - Millennium ed.
Libraries near you: WorldCat
Cover of: Marketing Management
Marketing Management: Millennium Edition (10th Edition)
July 19, 1999, Prentice Hall
Hardcover in English - 10 edition
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Cover of: Marketing management
Marketing management: analysis, planning, implementation, and control
1998, Prentice Hall Canada
in English - Canadian 9th ed.
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Cover of: Marketing management
Marketing management: analysis, planning, implementation, and control
1994, Prentice Hall
in English - 8th ed.
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Cover of: Marketing management
Marketing management: analysis, planning, implementation, and control
1988, Prentice Hall
in English - 6th ed.
Libraries near you: WorldCat
Cover of: Marketing management
Marketing management: analysis, planning, and control
1984, Prentice-Hall
in English - 5th ed.
Libraries near you: WorldCat
Cover of: Marketing management
Marketing management: analysis, planning, and control
1980, Prentice-Hall
in English - 4th ed.
Libraries near you: WorldCat
Cover of: Marketing management
Marketing management: analysis, planning, and control
1975, Prentice-Hall
in English - 3rd ed.
Libraries near you: WorldCat

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Book Details

Edition Notes

Includes bibliographical references and indexes.

Published in
Toronto

Classifications

Dewey Decimal Class
658.8/02

The Physical Object

Pagination
1 v. (various pagings) :
Number of pages
800

ID Numbers

Open Library
OL22491071M
ISBN 10
013039713X
Goodreads
2578262

Source records

Better World Books record
Promise Item
amazon.com record

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
March 19, 2023 Edited by ImportBot import existing book
January 15, 2023 Edited by ImportBot import existing book
August 19, 2020 Edited by ImportBot import existing book
April 16, 2010 Edited by bgimpertBot Added goodreads ID.
November 15, 2008 Created by ImportBot Imported from University of Toronto MARC record