An edition of Service marketing (2010)

Service marketing

by

Cover of: Service marketing by Steve Baron, Steve Baron
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Last edited by ImportBot
January 14, 2023 | History
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An edition of Service marketing (2010)

Service marketing

by

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Publish Date
Publisher
SAGE
Language
English

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Previews available in: English

Subjects

Marketing, Management, Service insdustries, Servince industries, Customer service, Service industries, Customer services
Edition Availability
Cover of: Service marketing
Service marketing
2010, SAGE
in English

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Book Details

Table of Contents

v. The development of ideas for the marketing of services
v. 2. The creation of the sub-discipline of services marketing
v. 3. A focus on customer experience and the changing roles of customers and consumers
v. 4. Towards a unifying marketing approach through service.

Edition Notes

Includes bibliographical references.

Published in
Los Angeles
Series
Sage library in marketing

Classifications

Library of Congress
HD9980.5 .S42517 2010, HD9980.5

The Physical Object

Pagination
4 v. :

ID Numbers

Open Library
OL25093827M
Internet Archive
servicemarketing0000unse
ISBN 13
9781849205740
LCCN
2010920830

Source records

Library of Congress MARC record
Library of Congress MARC record
Library of Congress MARC record
Better World Books record
Library of Congress MARC record
Internet Archive item record
Promise Item

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
January 14, 2023 Edited by ImportBot import existing book
December 15, 2022 Edited by CoverBot //covers.openlibrary.org/b/id/13102791-S.jpg
November 1, 2022 Edited by Scott365Bot Linking back to Internet Archive.
October 9, 2020 Edited by ImportBot import existing book
November 9, 2011 Created by LC Bot Imported from Library of Congress MARC record