An edition of Sales forecasting management
(2004)
Sales forecasting management
a demand management approach
2nd ed
by John T Mentzer, John T. (Tom) Mentzer, and Mark A. Moon
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Previews available in: English
Subjects
Management, Sales forecasting, Marketing research, Prognoses, Pazarlama araştırması, Absatzprognose, Yönetim, Marktonderzoek, Verkooptechnieken, Marketingmanagement, Satış tahmini, Sales & marketing, Marketing - General, Business/Economics, Business & Economics, Business / Economics / Finance, Sales & Selling - Management, Marketing - Research, Forecasting, Business & Economics / Marketing / General| Edition | Availability |
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1
Sales forecasting management: a demand management approach
2005, Sage Publications
in English
- 2nd ed
1412905710 9781412905718
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2
Sales Forecasting Management: A Demand Management Approach
November 23, 2004, Sage Publications, Inc
Paperback
in English
- Second Edition edition
1412905710 9781412905718
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Book Details
Table of Contents
Managing the sales forcasting process
Sales forecasting performance measurement
Time series forecasting techniques
Regression analysis
Qualitative sales forecasting
Sales forecasting systems
Benchmark studies: the surveys
Benchmark studies: world-class forecasting
Benchmark studies: conducting a forecasting audit
Managing the sales forecasting function
Edition Notes
Includes bibliographical references (p. 331-335) and index
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| July 31, 2019 | Edited by MARC Bot | associate edition with work OL12063073W |
| December 22, 2017 | Edited by ImportBot | import new book |
| January 22, 2010 | Edited by WorkBot | add more information to works |
| December 11, 2009 | Created by WorkBot | add works page |