How to start and run a commercial art gallery

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Last edited by ImportBot
August 1, 2020 | History

How to start and run a commercial art gallery

  • 1 Want to read

Aspiring and new art gallery owners can now find everything they need to plan and operate a successful art gallery in this comprehensive volume. Edward Winkleman draws on his years of experience to explain step by step how to start your new venture. Chapters detail how to:write a business plan -- find start-up capital -- find your ideal locale -- renovate the space -- manage cash flow -- promote and grow your new business -- attract and retain artists and clients -- hire and manage staff -- represent your artistsHow to Start and Run a Commercial Art Gallery also includes sample forms, helpful tips from veteran collectors, a large section on art fairs, and a directory of art dealers associations.

Publish Date
Publisher
Allworth Press
Language
English
Pages
256

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Previews available in: English

Edition Availability
Cover of: How to Start and Run a Commercial Art Gallery
How to Start and Run a Commercial Art Gallery
2010, Allworth Press
eBook in English
Cover of: How to start and run a commercial art gallery
How to start and run a commercial art gallery
2009, Allworth Press
in English

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Book Details


Table of Contents

Introduction
Ch. 1. Education : how to learn what you don't know before opening a gallery
Ch. 2. Identity : defining your program, and other branding issues
Ch. 3. Business models and customary practices : the primary market
Ch. 4.The secondary market
Ch. 5. Start-up capital : how much you need and where to get it
Ch. 6. Writing a business plan : pulling it all together into an action strategy
Ch. 7. Location and build-out issues
Ch. 8. Managing cash flow
Ch. 9. Logistics : crating, shipping, framing, photographing, managing, and insuring artwork
Ch. 10. Staffing and management practices
Ch. 11. Promotional efforts : publicity and advertising
Ch. 12. Getting expert advice
Ch. 13. Art fairs
Ch. 14. Artists : where to find them; how to keep them
Ch. 15. Collectors : where to find them; how to keep them
Ch. 16. Peerage : the art gallery community
Appendix
The standard art consignment agreement
Regional art dealer associations
Bibliography.

Edition Notes

Includes bibliographical references.

Published in
New York, NY

Classifications

Dewey Decimal Class
708.0068
Library of Congress
N8620 .W56 2009, N8620.W56 2009

The Physical Object

Pagination
p. cm.
Number of pages
256

ID Numbers

Open Library
OL23192367M
Internet Archive
howtostartruncom0000wink
ISBN 13
9781581156645
LCCN
2009011839
OCLC/WorldCat
316029023
Library Thing
6910875
Goodreads
6246456

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History

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August 1, 2020 Edited by ImportBot import existing book
January 17, 2020 Edited by ImportBot import existing book
July 22, 2019 Edited by MARC Bot remove fake subjects
July 16, 2019 Edited by MARC Bot import existing book
December 11, 2009 Created by WorkBot add works page