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"This text is appropriate for advanced courses on persuasion in communication, psychology, marketing, and sociology. In its exploration of the dynamics of persuasive communication, it illuminates the powerful effects persuasion has in contemporary society and enhances understanding of this ubiquitous communicative strategy."--Jacket.
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Previews available in: English
Subjects
Attitude change, Mass media, Persuasion (Psychology), Psychological aspects, Psychological aspects of Mass media, Motivational & Inspirational, Overreding, SELF-HELP, Medias, Aspect psychologique, Beeinflussung, Atitudes, Persuasion (Psychologie), Attitudeverandering, Modificacao do comportamento, Changement d'attitude, Comunicacao de massa, Psychologie, Kommunikation, Médias, Persuasive Communication, AttitudeEdition | Availability |
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1
The dynamics of persuasion: communication and attitudes in the 21st century
2008, Lawrence Erlbaum Associates
in English
- 3rd ed.
0805863605 9780805863604
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2
The dynamics of persuasion: communication and attitudes in the 21st century
2008, Lawrence Erlbaum Associates
in English
- 3rd ed.
0805863605 9780805863604
|
zzzz
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3
The Dynamics of Persuasion: Communication and Attitudes in the 21st Century (Lea's Communication Series)
October 4, 2007, Lawrence Erlbaum
Paperback
in English
- 3 edition
0805863605 9780805863604
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zzzz
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4
The dynamics of persuasion: communication and attitudes in the 21st century
2003, Lawrence Erlbaum Associates
in English
- 2nd ed.
0805840877 9780805840872
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5
The Dynamics of Persuasion: Communication and Attitudes in the 21st Century (Lea's Communication)
December 1, 2002, Lawrence Erlbaum
Hardcover
in English
- 2 edition
0805840877 9780805840872
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zzzz
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6
The Dynamics of Persuasion: Communication and Attitudes in the 21st Century (Lea's Communication)
December 1, 2002, Lawrence Erlbaum
Paperback
in English
- 2 edition
0805840885 9780805840889
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7 |
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8 |
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Book Details
Edition Notes
Includes bibliographical references (p. 341-378) and indexes.
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