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Marketing Managementcollectively uses a managerial orientation, an analytical approach, a multidisciplinary perspective, universal applications, and balanced coverage to distinguish it from all other marketing management texts out there. Unsurpassed in its breadth, depth, and relevance, the 16th Edition features a streamlined organization of the content, updated material, and new examples that reflect the very latest market developments. After reading this landmark text, you'll have the knowledge and tools to succeed in the new market environment around you.
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Previews available in: English Chinese French
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02
Marketing Management: An Asian Perspective (3rd Edition)
March 22, 2004, Prentice Hall
Hardcover
in English
- 3 edition
0131066250 9780131066250
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03
Marketing management
2004, Pearson/Prentice Hall, Prentice Hall Canada
in English
- Canadian 11th ed.
013039713X 9780130397133
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04
Marketing Management: An Asian Perspective (3rd Edition)
March 22, 2004, Prentice Hall
in English
0131066250 9780131066250
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05
Marketing Management: An Asian Perspective
January 2003, Prentice Hall
in English
0131001353 9780131001350
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06
Marketing Management: An Asian Perspective
January 2003, Prentice Hall
Paperback
in English
- 3rd edition
0131001353 9780131001350
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07 |
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08
Marketing management
2003, Pearson Education International
in English
- 11th ed., international ed.
0130497150 9780130497154
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09
Marketing management: an Asian perspective
2003, Prentice Hall
in English
- 3rd ed.
0131001353 9780131001350
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10
Marketing management
2001, Prentice Hall Canada
in English
- Canadian 10th ed.
0130144290 9780130144294
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11
Marketing management
2001, China Renmin University Press
in Chinese
- 10th ed., Millennium ed.
7300037461 9787300037462
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12
Marketing management
2000, Prentice Hall International (UK), Pearson Education
in English
- 10th ed., International ed.
0130156841 9780130156846
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13
Marketing management
2000, Prentice Hall of India
in English
- Millennium ed.
8120316096 9788120316096
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14 |
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15
Marketing Management: The millennium edition
2000, Pearson Custom Pub
Unknown Binding
in English
- Customized ed. for Cornell University edition
0536622256 9780536622259
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16
Marketing Management: Millennium Edition (10th Edition)
July 19, 1999, Prentice Hall
Hardcover
in English
- 10 edition
0130122173 9780130122179
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17
Marketing Management: The Millennium Edition
July 1999, Not Avail
Hardcover
in English
- 10 Har/Com edition
0130739537 9780130739537
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18
Marketing Management: Millennium Edition (10th Edition)
July 19, 1999, Prentice Hall
in English
0130122173 9780130122179
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19
Marketing Management: Analysis, Planning, Implementation, and Control
June 1999, Prentice Hall College Div
Hardcover
in English
- 9th Packag edition
0139149465 9780139149467
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20
Marketing Management: The Millennium Edition
July 1999, Not Avail, Pearson College Div
in English
0130739537 9780130739537
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21
Marketing-management: Analyse,Planning,Umsetzung und Steuerung
1999, Schaffer
in English
- 9. uberarbeitete und aktualisierte Auflage / 1999.
3791013106 9783791013107
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22
Marketing management: analysis, planning, implementation, and control
1998, Prentice Hall Canada
in English
- Canadian 9th ed.
0136034322 9780136034322
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23 |
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24
Marketing management: analysis, planning, implementation, and control
1997, Prentice Hall
in English
- 9th ed.
0132435101 9780132435109
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25
Marketing Management: Analysis, Planning, Implementation, and Control, Instructor's Resource Manual
September 5, 1996, Prentice-Hall
Paperback
- 9th, edition
0132435284 9780132435284
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26
Marketing management: analysis, planning, and control
1995, Prentice Hall Canada
in English
- Canadian 8th ed.
0131257250 9780131257252
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27
Marketing management: analysis, planning, implementation and control
1995, Prentice Hall Canada
in English
- Canadian 8th ed.
0131257250 9780131257252
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28
Marketing Management: Analysis, Planning, Implementation and Control
September 1, 1995, Prentice Hall (Higher Education Division, Pearson Education)
Paperback
0132703807 9780132703802
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29
Marketing Management
May 25, 1995, Prentice-Hall
Paperback
in Norwegian
- 7Rev Ed edition
0135796652 9780135796658
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30
Marketing management: analysis, planning, implementation, and control
1994, Prentice Hall
in English
- 8th ed.
0137228511 9780137228515
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31
Marketing management.
1994, Publi-Union
in French
- 8e ed / Philip Kotler et Bernard Dubois.
2857900929 9782857900924
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32
Marketing-Management: Analyse, Planung, Umsetzung und Steuerung
1992, C.E. Poeschel
in German
- 7. Aufl.
3791005049 9783791005041
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33
Marketing management.
1992, Publi-Union
in French
- 7e éd / Philip Kotler et Bernard Dubois.
2857900759 9782857900757
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34
Marketing management: analysis, planning, implementation, and control
1991, Prentice-Hall
in English
- 7th ed.
0135524806 9780135524800
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35
Marketing management: analysis, planning, implementation,and control
1991, Prentice-Hall
in English
- 7th ed.
0135634792 9780135634790
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36 |
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37
Marketing Management: Analysis, Planning, Implementation, and Control
December 1, 1990, Prentice Hall
in English
0135524806 9780135524800
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38 |
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39
Marketing Management: Analysis, Planning, Implementation, and Control
December 1, 1990, Prentice Hall
Hardcover
in English
- 7Rev Ed edition
0135524806 9780135524800
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40
Marketing management: analysis, planning, implementation, and control
1989, Prentice-Hall of Canada
in English
- Canadian 6th ed.
0135586852 9780135586853
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41 |
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42
Marketing Management
March 1988, Longman Higher Education
Hardcover
in English
- 6Rev Ed edition
0135561507 9780135561508
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43 |
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44
Marketing management: analysis, planning, implementation, and control
1988, Prentice-Hall International
in English
- 6th ed.
0135562678 9780135562673
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45
Marketing management: analysis, planning, implementation, and control
1988, Prentice Hall
in English
- 6th ed.
0135561507 9780135561508
|
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46
Marketing Management
March 1988, Longman Higher Education
Paperback
- 6Rev Ed edition
0135562678 9780135562673
|
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47
Marketing management: analysis, planning, and control
1985, Prentice-Hall Canada
in English
- Canadian 5th ed.
0135580579 9780135580578
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48 |
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49 |
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50
Marketing management: analysis, planning, and control
1984, Prentice-Hall
in English
- 5th ed.
0135579279 9780135579275
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51
Marketing-management: Analyse, Planung und Kontrolle
1982, C.E. Poeschel Verlag
in German
- 4., vol̈lig neuarbeitete Auflage.
3791003372 9783791003375
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52
Marketing management.
1981, Publi-Union
in French
- 4e éd. / Philip Kotler et Bernard Dubois pour l'adaptation française.
2857900139 9782857900139
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53
Marketing management: analysis, planning, and control
1981, Prentice-Hall
in English
- Canadian 4th ed.
0135580072 9780135580073
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54
Marketing management: analysis, planning, and control
1980, Prentice-Hall
in English
- 4th ed.
0135579759 9780135579756
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55
Marketing management: analysis, planning, and control
1979, Prentice-Hall of Canada
in English
- Canadian 3d ed.
0135580498 9780135580493
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56
Marketing management: analyse, planification et contrôle.
1977, Publi-Union
in French
- 3e ed / avec la collaboration de Bernard Dubois pour l'adaptation française.
2857900090 9782857900092
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57
Marketing management: analysis, planning, and control
1976, Prentice-Hall
in English
- 3d ed.
0135579597 9780135579596
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58
Marketing management: analysis, planning, and control
1975, Prentice-Hall
in English
- 3rd ed.
0135579597 9780135579596
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59
Marketing management: analysis, planning, andcontrol
1974, Prentice-Hall
in English
- 2nd ed.
0135574544 9780135574546
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60
Marketing management: analyse, planification et contrôle
1973, Publi-Union
in French
- 2e. ed.
2852000024 9782852000025
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Book Details
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History
- Created April 29, 2008
- 6 revisions
Wikipedia citation
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April 24, 2010 | Edited by Open Library Bot | Fixed duplicate goodreads IDs. |
April 16, 2010 | Edited by bgimpertBot | Added goodreads ID. |
April 14, 2010 | Edited by Open Library Bot | Linked existing covers to the edition. |
December 14, 2009 | Edited by WorkBot | link works |
April 29, 2008 | Created by an anonymous user | Imported from amazon.com record |